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Amazon deepens its presence in Africa with new fintech accelerator

Amazon deepens its presence in Africa with new fintech accelerator

#technology
#fintech
#infrastructure
By focusing on training and providing digital infrastructure and services, Amazon is pointing to where it sees value in the African market. Amazon Web Services (AWS), the cloud computing division of the global e-commerce giant, Amazon, has launched a business accelerator for financial technology companies in Africa. The new program is a sign of Amazon’s growing ambitions on the continent and the direction of this ambition.

Amazon Web Services (AWS) has launched a business accelerator for fintech startups in Africa, signalling the company's growing ambitions on the continent. The program, hosted by AWS' Startup Loft Accelerator, will focus on early-stage fintech and fintech-adjacent startups in Africa. AWS is looking to build early relationships with future tech giants and counts large African corporations and several startups as customers. By honing its strategy to focus on providing digital infrastructure and services through data centres and AWS, Amazon is pointing to where it sees value in the African market, rather than retail e-commerce. AWS' investment in Africa has paid off, with demand for data centre services in Africa outstripping supply.


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