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Crypto, influencers targeted in Kenya’s new tax bid

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Kenya is proposing new taxes targeting the digital economy in a bid to grow domestic revenues and narrow its fiscal deficit in response to the ongoing cash crunch. The East African country plans to charge a 3% tax on the transfer or exchange value of digital assets, while content creators will pay 15% on online earnings up from 5% withholding income tax. If the proposals in the finance bill are ratified, the taxes will take effect in the coming budget year, which begins July 1.

Kenya is proposing new taxes aimed at the digital economy to increase domestic revenues and reduce its fiscal deficit. The country intends to implement a 3% tax on digital asset transfer or exchange value, while content creators will pay 15% on online earnings, up from the current withholding income tax of 5%. The taxes will come into effect in the next budget year starting July 1 if the finance bill is approved. Cryptocurrency exchanges are expected to withhold tax deductions and forward them to the tax authority within 24 hours. Content creators are defined as individuals providing entertainment, social, educational or other material electronically through social media or websites in collaboration with brands or retailers.


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