📅 Starting November 1, Netflix is discontinuing its free plan for Kenyan users after a two-year trial period.
📱 The free mobile plan for Android users in Kenya was introduced in September 2021, aimed at allowing more people to experience Netflix.
🚀 The streaming giant now urges Kenyan users to upgrade to paid plans, with options starting as low as Ksh200 ($1.35) per month.
💰 Netflix had previously reduced subscription prices in Kenya and other African countries by an average of 37% to compete with other streaming services in the region.
🎥 Since 2016, Netflix has invested around $175 million in film content production in sub-Saharan Africa, creating jobs and supporting the creative industry.
🌍 While it hasn't disclosed its impact in Kenya, the company has contributed to the GDP of South Africa, Nigeria, and Kenya and aided the growth of the creative sector.
❌ The discontinuation of the free plan may lead to a decline in Netflix users in Kenya.
📈 Netflix continues its efforts to expand in Sub-Saharan Africa, with this change reflecting its strategy to adapt to the local market.
#Netflix #Kenya #StreamingServices #Subscription
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