With the comfort our mobile phones and devices present, the world is beginning to enjoy doing everything from the comfort these devices present. E-Commerce is a huge platform that is growing at an unprecedented rate all over the world. People from every age whether they are children, young adults, or old love to shop from different e-stores. Online shopping provides more convenience as compared to physical shopping stores.
E-commerce has improved the efficiency of businesses over time and in the African continent as it streamlines the process between purchase and delivery. It has also helped to save time, increase revenue, and improved customer service.
There are so many benefits of E-commerce in African countries,which i would buttress on,but the benefits of E-commerce are not at all limited to the outlined or listed points.
Major Benefits Of E-commerce In African Countries
1. Breaching geographical barrier:
An online store will have a relatively larger market it can reach,as it is not limited by the barrier of geographical location.
The number of people an online seller can reach a website cannot be compared to the about this same seller can reach by owning a physical store or by running local adverts.
So it is very important for any seller who wants to increase his/her business or expand the a number of person's they can reach with their products.
The availability of your products online creates the opportunity to meet customers from around the world. Here, you can make sales from all around the world.
2.Sustainable Development
With action, e-commerce can become a force for sustainable development. One example is gender. Women entrepreneurs increasingly use digital tools to drive businesses, where previously social norms or family duties may have kept them out of the workforce.Just 37% of women in Sub-Saharan Africa have a bank account, compared to 48% of men. In some cases, fintech can help bring financial services directly to women that may otherwise have faced legal or cultural barriers through more traditional routes.
Online marketplaces could drive inclusive growth across Africa, with e-commerce likely to create as many as 3 million jobs by 2025.
E-commerce can drive sustainable development, also because it is very convenient to operate.Therefore so many individuals could take advantage of it,and could build wealth through it.
3.Shop at Any Time
Regardless of your work schedule,even If you work odd hours or are just extremely busy, you can still buy products online at any time of the day or night. A website can be open 24/7, even though most stores close at night.
Most e-stores could take your orders at any time of the day then have it delivered to you at a time of your own convenience.
These also includes Making money any time of the day,Store timings are now 24-7-365. E-commerce websites can run all the time. From the merchant’s point of view, an always-open store is more convenient.
4.Lower Costs of Business Operation
An e-commerce business doesn’t have to pay rent or pay to maintain a physical storefront and make it appealing to customers. An online vendor may be able to handle orders on their own and might not need to hire employees until their business has already had some success,and expanded to reach more customers,thereby requiring the services of these workers.
The cost of management and maintenance is relatively low and this is a very good opportunity for young entrepreneurs with little capital.
5.Oppurtunity for Versatility
Online vendors can easily expand their niche/market.
Retailers who wants to introduce a new product, a lot of things are taken into consideration. But with an online store, things are very different as you can always and easily expand your range and be very versatile.
Since you are not dealing with a confined number of people in a particular location but rather the whole world, you can introduce new products and expand your market easily.
The Bottom Line
E-commerce customers and businesses can save time and money. Customers can find more products to choose from, and businesses also get a wider range of customers who can shop at their stores.
E-commerce is also has its disadvantages, and customers may not be able to get their products as quickly as they could at a physical store. Regardless, e-commerce is a rapidly growing industry that businesses will continue to invest in and more and more new entrants into the business world will wants to explore.