Our guest today is committed to enhancing people's lives by empowering them to recognize their inherent greatness.
Mark Paulson is the President of People First Operations Inc., helping leaders understand their people's strengths, motivations, and goals, and then aligning them with processes that fit their needs and abilities. From an early age, Mark has always had an insatiable curiosity, often taking things apart to find out how they work. He went on to apply this same kind of analytical mindset in other aspects of his life, from the communities and spaces he engaged with, to his 30 years of leadership experience in the high-tech industry.
In this episode, Mark unravels the intricacies of hiring processes from his experience in the tech world and illustrates the transformational leadership models necessary to create work cultures within an organization that contribute to sustainable growth. We also delve into the qualities that hiring managers look for in an ideal team player such as humility, hunger, and high emotional intelligence skills - and why it is important for young professionals to be intentional about excavating themselves to understand who they are, what abilities they possess, and how to position themselves for the opportunities that await them.
Join us for yet another masterclass episode that bridges the gap between the complex hiring processes in the job market and empowering individuals to thrive within them.
To learn more about Mark and the incredible work that he does, check out his LinkedIn profile here.
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Support our podcast further by pledging your support through our Substack Channel: click here
Do you ever feel stuck staring at a blank page, unsure how to create content that resonates with your audience?
You're not alone. Many content creators experience periods of writer's block, inconsistent engagement, or even a complete lack of traction.
Content strategy is the roadmap for creating, managing, and distributing content that resonates with your target audience and achieves your brand goals.
It's the bridge between the "what" and "how" of content creation, ensuring your efforts are targeted and impactful.
The following ten tips will help you create a successful content strategy:
1. Define your purpose: What do you want to achieve with your content?
Do you want to inform, entertain, or inspire? Once you know your purpose, you can start to develop a strategy that will help you achieve it.
2. Know your audience: Who are you writing for? What are their needs and interests?
The better you understand your audience, the more likely you are to create content that they will find valuable.
3. Focus on quality over quantity: It's better to publish one high-quality piece of content each week than ten mediocre pieces.
Take the time to research your topic thoroughly and write something that your audience will love.
4. Do your research: Before you start writing, make sure you have a good understanding of your topic.
Research the latest trends and identify any gaps in the existing content.
This will help you create content that is both informative and original.
5. Structure your content effectively: Your content should be well-organised and easy to read.
Use clear headings, subheadings, and bullet points, enough spacing to break up your text.
You should also include images, gif, infographics and other multimedia elements to make your content more engaging.
6. Optimise your content for SEO: This will help people find your content when they search for the relevant keywords.
Make sure to include relevant keywords in your title, meta descriptions, and throughout your content.
And just in case you are looking to upgrade your content writing skill Creaitz content writing ebook is there for you. It is well detailed
7. Be consistent: Publish new content on a regular basis to keep your audience engaged.
You can use a content calendar to plan your content in advance and ensure that you're publishing on a consistent schedule.
8. Include a call to action: Tell your readers what you want them to do next.
Do you want them to subscribe to your page, follow, share your content?
Include a clear call to action at the end of each piece of your content.
9. Promote and distribute your content. Once you've created high-quality content, you need to promote it and distribute it to your target audience.
You can do that by sharing snippets of your article on social media that pique your audience's interest and encourage them to click through for the full article.
Social media marketing is a great way to get your content in front of a wider audience.
10. Track your results: Use analytics tools to track the performance of your content.
This will help you see what's working well and what's not.
You can then use this information to improve your content strategy over time.
Most writing platforms has analytics tool for you to track your growth
A content writing strategy is very important for creating content that achieves your goals.
You can develop a strategy that will help you create content that is informative, engaging, and results-oriented only if you follow these tips.
What is your favourite content writing strategy tip? Share with me
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📌 About Me: My name is Oluwadamilola Olaniyan a certified content writer and marketer with passion for both Web2 and Web3.
I turn complex jargon into captivating and easy-to-read content. Follow me on LinkedIn and X
🎙 Samsung has overtaken Apple as the leading mobile devices provider.
🎙 Antonio Querido, the FAO Country Representative in Uganda returns to discuss the slow uptake of renewable energy in the Agriculture sector.
🎙 Vodacom Tanzania PLC has acquired broadband internet provider, Smile Communications, after purchasing all its shares to a tune of US$ 27.4 million.
🎙 The UN Trade and Development (UNTD) warns of a continued global economic slowdown in 2024, following a milder-than-expected downturn in 2023.
🎙 Kenya has been ranked after South Africa, Egypt and Nigeria as African countries with the highest number of millionaires.
In this Future Cities Africa episode we explore the findings from Good Governance Africa's 2024 Governance Performance Index, examining local governance across South Africa’s 257 municipalities.
We discuss the effects of political instability on service delivery and leadership, the disparities in citizen satisfaction, and what can be done to improve municipal performance.
Join the Future Cities Africa Newsletter: http://eepurl.com/ikZ-Uz
Overview: Today, we’re going to talk about Wasoko (Sokowatch) We’ll explore the story across the following areas:
Africa’s and Kenya’s informal retail context
Wasoko's early history
Wasoko's Product & monetization strategy
Competitive positioning & potential exit options
Overall outlook.
This episode was recorded on June 11, 2023
Companies discussed: Wasoko (Sokowatch), Twiga Foods, TradeDepot, OmniBiz, Alerzo, mPharma, Nestle, Unilever, Multipro, Marketforce, Udaan & Flipkart
Business concepts discussed: Informal retail penetration, Agency banking adoption, B2B Operating systems, Informal markets, & last-mile distribution
Conversation highlights:
(00:40) - Sokowatch background and why we’re talking about it
(08:35) - African informal retail context
(16:11) - Founder background and Founding story
(29:55) - Fundraising and early growth
(36:56) - Geographic expansion, growth and partnerships
(45;12) - Team strategy
(54:00) - Product strategy and monetization
(1:10:00) - Competition and options for exit
(1:23:13) - Bankole’s overall thoughts and outlook
(1:33:05) - Olumide’s overall thoughts and outlook
(1:43:30) - Recommendations and small wins
Olumide’s recommendations & small wins:
Interested in investing in Africa Tech with Olumide: Read about Adamantium fund & contact me at olumide@afrobility.com. Founders looking for funding: If you're a B2B founder working on Education, Health, Finance or food, please contact me for funding at olumide@afrobility.com
Checkout my FIREDOM book = FIRE (Financial Independence, Retire Early) + Freedom = personal finance and financial independence book. Website, Read: Substack Newsletter & Buy: Print, eBook or Audiobook)
Recommendation: The Slight Edge. Amazing Personal Development book about a mental framework to apply daily actions to get what you want in life. I have read it about 6 times at this point.
Recommendation: Temu.com. Started using it for shopping. It has some cool gamification ideas to nudge ecommerce purchases
Small win: Hosted house party with friends. It was great to see everyone together
Bankole’s recommendations & small wins:
Recommendation: Artificial Intelligence, a guide for Thinking Humans by Melanie Mitchell & Would You Sell Your Extra Kidney - Dylan Walsh
Small win: won my physical activity mini-league
Other content: FT fastest growing companies 2022 & Modularity Theory - Christensen Institute
Listeners: We’d love to hear from you. Email info@afrobility.com with feedback!
Founders & Operators: We'd love to hear about what you're working on, email us at info@afrobility.com
Investors: It would be great to link up with you. Contact us at info@afrobility.com
Join our insider mailing list where we get feedback on new episodes & find all episodes on Afrobility.com
Twelve years ago, Sim Shagaya launched Konga as he bid to build Africa's Amazon. However, he would leave the startup just five years later after investors opted to stop funding the startup despite its impressive growth.
He has since launched edtechs uLesson and Miva University as he sets his eyes on providing quality education to Africa's teaming youth. In this tell-all interview, he shares stories from his early days building Konga and lessons he learned from the process.
Victor Alade is the founder of Raenest, an African payroll tech startup providing borderless payments for African startups. Raenest is also one of Ajim Capital’s portfolio companies.
In this episode, I spoke to Victor Alade about his journey as an entrepreneur and his experience as a startup founder solving one of the most critical issues on the continent.
“One of the core export of Africa is talent. The population of youth and the rate at which they are adopting technology is growing rapidly. Gone are the days when people only hire software developers from Africa. Today, people hire product managers, designers, and customer support.”
This explosion of talent growth in Africa has led to a high demand for African tech talent worldwide, which has led to the need to solve the problem of cross-border payments. Before becoming a VC, I was a founder. I also experienced this same issue of facilitating payment to my African tech hires, primarily because traditional payroll systems could take up to 10 business days.
Hence, when Raenest pitched its tech solution to Ajim Capital, we immediately saw its potential to transform how African tech talent gets paid globally.
And so far, investing in Raenest has proven to be a great decision.
This months #APSVibecheck Podcast episode features Peter Muhumuza, CTO of Ugandan telecommunications company, Roke Telkom.
In Uganda, home-grown Roke Telkom is one of the first tier three carrier-neutral data center at the forefront of cloud computing revolution, helping businesses to leverage the full potential of telecommunications backed by cloud and data services to drive growth and success.
Their cloud and data services have been designed to help businesses achieve their goals by providing them with the infrastructure and tools they need to succeed.
Muhumuza has extensive experience within the telecommunications industry, working for the likes of Huawei, Orange Uganda, and MTN Uganda before joining Roke Telkom as its CTO in March 2021. The discussion took place at the Novacom Digital Transformation Strategy Summit Africa, held in Franschhoek, Western Cape, South Africa.
💡 Top 5 insights unpacked in the episode:
CONNECT VIA SOCIAL MEDIA:
Tell us...
Let us know via the hashtag: #AfricanPreseedPodcast
USEFUL RESOURCES:
ARTICLE: Cloud computing is driving business efficiency, competitiveness in the digital era by Kenneth Kazibwe, NilePost.
On his first comedy special, Joseph takes us on a nostalgic journey on how he has navigated his life and talents plus all the shege Ghana has put him through.
It's quite a bumpy ride filled with big laughs and lots of reflections. Press play.
Season 6, Episode 10
Did you know it was possible to drive from Europe to West Africa? This week's guest, the amazing Pelumi Nubi recently completed the journey and sat with FK & Jollz to talk all about it! The ladies discuss what matters the most when taking on such a journey, crazy land border administrators, meeting people and developing a sense of adventure before Pelumi helps figure out some interesting dilemmas including how to tell a friend they smell bad! It's an amazing episode.
Don’t forget to use #ISWIS or #ISWISPodcast to share your thoughts while listening to the podcast on Twitter! Rate the show 5 stars on whatever app you listen to and leave a review, share with everyone you know and if you also watch on YouTube, subscribe, like and leave a comment!
Make sure to follow us on
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🎙 Ghana fails to strike a deal to restructure $13 billion of international bonds.
🎙 Exploring the Crucial Role of Argitech in Advancing Climate-Smart Agriculture and Maximizing Yields
🎙 Cocoa futures drop by 7.5% to $10,108 per tonne, attributed to heightened volatility and reduced market liquidity.
🎙 The International Monetary Fund (IMF) has revised down South Africa’s 2024 growth forecast by a marginal 0.1% from a January forecast of 1%, to 0.9%.
🎙 Angola's March 2024 inflation hits 26.09%, the highest since March 2022, with 11 consecutive months of acceleration.
🎙 Tanzania, Rwanda, and Zimbabwe recall Johnson & Johnson cough syrup for toxicity after Nigerian tests.
Episode 96 with Anthony William Catt, who is the founder and director of Ventures 54. A company on a mission to build and strengthen the international investment corridors between Africa’s tech, startup, and investor ecosystems and the rest of the world by mobilising capital and facilitating investment
Working with governments, DFIs, and other international funding agencies to provide technical assistance to founders and investors by establishing key networks, unlocking human and commercial resources, and creating access to global markets and investment opportunities.
What We Discuss With Anthony
Full show notes and resources can be found here: Unlocking Africa show notes
Did you miss my previous episode where I discuss Investing in Financial Inclusion by Unlocking the Potential of Fintech Startups in Egypt and Beyond with Rana Abdel Latif? Make sure to check it out!
Like this show? Please leave us a review here -- even one sentence helps!
Connect with Terser on LinkedIn at TerserAdamu, and Twitter @TerserAdamu
Connect with Anthony on LinkedIn at Anthony William Catt, and Twitter @AnthonyWCatt
Ready to tap into the exciting opportunities of African markets? Uncover a wealth of invaluable tips to elevate your success to new heights! There's no need to delay – venture over to the ETK Group website today. Explore how we can empower and guide you in seamlessly entering and thriving across diverse African markets and sectors.
Connect with us at www.etkgroup.co.uk or reach out via email at info@etkgroup.co.uk
Here are 10 of the best resorts in Africa, their locations, and what makes them so special:
1. Royal Malewane: Located in South Africa's Greater Kruger National Park, this luxurious lodge offers a classic safari experience with exceptional service and elegant accommodations.Guests can enjoy game drives, bush walks, and spa treatments.
2. One&Only Gorilla's Nest: Nestled in the foothills of Rwanda's Virunga Volcanoes, this intimate lodge offers a once-in-a-lifetime opportunity to trek with gorillas. The lodge itself is a haven of luxury, with stunning views and world-class.
3. &Beyond Benguerra Island: Located in the Bazaruto Archipelago off the coast of Mozambique, this island resort is a paradise for beach lovers. The resort offers luxurious accommodations, pristine beaches, and endless water activities.
4. Cheetah Plains: Located in South Africa's Sabi Sand Reserve, this award-winning lodge offers guests the chance to get up close to wildlife in a private and luxurious setting. The lodge has a strong focus on conservation and sustainability.
5. Singita Sweni: Located in Tanzania's Serengeti National Park, this lodge offers stunning views of the Mara River and the surrounding savannah. Guests can enjoy game drives, hot air balloon rides, and guided walks.
6. Sirocco Lodge: Located in Kenya's Masai Mara National Reserve, this eco-friendly lodge offers guests a front-row seat to the annual wildebeest migration. The lodge is made from local materials and blends seamlessly into the surrounding landscape.
7. Kensington Place: Located in Marrakech, Morocco, this riad (traditional Moroccan house) is a luxurious retreat in the heart of the city. The riad has a beautiful courtyard, a rooftop pool, and a hammam (steam bath).
8. Ellerman House: Located in Cape Town, South Africa, this award-winning boutique hotel offers stunning views of the Atlantic Ocean and the Twelve Apostles mountain range. The hotel has a world-class spa, a fine dining restaurant, and a private art collection.
9. Zuri Zanzibar: Located on the island of Zanzibar, Tanzania, this resort offers a blend of luxury and local culture. The resort has beautiful beaches, swimming pools, and a variety of restaurants and bars.
10. Thanda Island: Located off the coast of Mozambique, this private island resort is a haven for those seeking peace and seclusion.The resort has a variety of luxurious accommodations, as well as a spa, a fitness center, and a variety of water activities.
It's important to note that occupancy rates at these resorts can vary depending on the season, so it's always a good idea to book your stay in advance, especially if you're traveling during peak season.