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Regxta: Empowering Africa's Unbanked Through Digital Financial Solutions

Oluwadamilola Elizabeth

A certified content writer and social media manager. I help companies, brands and business owners create engaging Content for their target audience. Content writer at Wazoplus  Nov 20, 2023
Regxta: Empowering Africa's Unbanked Through Digital Financial Solutions

I had the privilege of attending the AWS Women's Demo Day, an event organized by AWS Startups in partnership with Ajim Capital, on November 8th in Lagos. During the event, I was captivated by the pitch delivered by Rukayat Kolawole-Bello, Co-Founder and CEO of Regxta, a digital platform providing financial services to micro-businesses in remote locations.


Rukayat's inspiration for Regxta stems from her personal experience. Her mother, a micro-business owner, faced challenges in accessing financial services. This motivated Rukayat to establish “The Bells Dynamic Option,” a part-time money-lending business to provide finance to underserved micro-business owners like her Mum.


Driven by her passion for financial inclusion and empowering others, Rukayat launched Regxta in January 2021. This technology platform offers a comprehensive suite of digital financial solutions tailored to the needs of micro-businesses in remote locations. The target customers are the low income earners in rural and semi urban communities in Africa.


Regxta's unique selling proposition lies in its holistic approach, acting as a Venture Capital firm for micro-businesses. Beyond providing loans, Regxta offers a range of free value-added services, including bookkeeping, business incorporation, financial advisory, and legal services.


The platform's vision extends beyond lending to encompass digital wallets, savings, payment solutions, micro insurance, pension, health services, and mortgage. Regxta also assists micro-businesses in restructuring and maintaining financial records.


Rukayat Kolawole-Bello emphasizes the crucial role of financial inclusion in driving economic growth, poverty reduction, community development, and job creation. She believes that women, known for their loyalty, faithfulness, and commitment to family growth, should be prioritized. Regxta is committed to democratizing digital financial services and promoting financial freedom for underserved communities.


Leveraging technology and existing community trust, Regxta empowers individuals without BVN or NIN to access financial services. Regxta's customer base primarily comprises individuals who have never engaged with banks. The platform opens doors, nurtures, structures, and grows these businesses.


Micro-businesses in rural communities can instantly access loans of up to N50k through Regxta. The platform also employs and trains local representatives in each community to provide support and offer digital financial solution services to micro-businesses, promoting financial liberation within their communities.


At Regxta, empowering Africa's unbanked is not just a business goal; it's their purpose, passion, and commitment. The company is dedicated to reducing poverty, creating jobs, and driving community development. You can also share part of their dream by visiting their website or download the Regxta app which is available on PlayStore and AppStore.  

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Rwanda has become one of Africa's most attractive investment destinations, pulling in billions across tech, finance, manufacturing, and services.


The business climate is favorable, infrastructure is improving rapidly, and the growth potential is undeniable.


But here's what many investors discover too late: your success in Rwanda depends less on market opportunity and more on whether you can build the right team quickly.


Without understanding the local talent landscape, you risk costly hiring mistakes, extended vacancy periods, and team instability.


This guide gives you the insider intelligence you need to make smart hiring decisions from day one.


Understanding Rwanda's Education System and Top Talent Institutions.


Let's start with the most important question: where does Rwanda's professional talent come from?


Rwanda has invested heavily in education aligned with Vision 2050, emphasizing STEM fields and practical skills that businesses actually need.


The result is a growing pipeline of industry-ready graduates who can contribute from day one.


Where to Find Rwanda's Top Talent.


Salary Benchmarks: What Competitive Compensation Actually Looks Like.


One of the biggest mistakes foreign investors make is applying international salary expectations to the Rwandan market.


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  1. Entry-Level Professionals (0-2 Years)

Fresh graduates command entry-level salaries significantly lower than Western markets but competitive within East Africa.


Technical roles command a premium over administrative positions.


2. Mid-Level Professionals (3-7 Years)

Specialized skills cost more.


A talented software developer with five years of experience costs considerably more than a general operations manager with the same tenure.


Bilingual professionals (English, French, Kinyarwanda) command higher compensation.


3. Senior Leadership & C-Suite

Costs vary widely based on industry and scope.


The difference between hiring locally versus recruiting internationally can be substantial.


Industry Variations That Matter.

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Rwandan Salary Expecations.


Rwandan professionals expect:

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  • Performance bonuses
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The Reality About Market Data.


Salary data from even six months ago may no longer reflect current realities, especially in high-demand fields like technology.


You need real-time market intelligence through HR data analytics, not outdated surveys.


And Great Talent Today can assist you with this.


What You Need to Know About Rwandan Workplace Culture.


Rwandan workplace culture emphasizes respect for hierarchy while valuing collaboration.


Communication tends to be more indirect than Western styles, with relationship-building as important as results.


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They value collective success over individual recognition and respond well to mentorship.


Management Approaches That Work.

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Language Dynamics.


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Legal Essentials.


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Employment Contracts.


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  • Termination procedures
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Get this right from the start to avoid complications later.


Statutory Benefits and Compliance.


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The smartest investors don't navigate these requirements alone.


They partner with local HR experts - like Great Talent Today - who ensure automatic compliance through efficient payroll management services.


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Great Talent Today provides comprehensive HR advisory and talent acquisition services for investors and businesses across Rwanda and East Africa, combining local expertise with data-driven strategic people management.


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The competition for top graduate talent in East Africa is intensifying.


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Start at the Source: Build University Partnerships.


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High grades indicate discipline and capability, but they don't guarantee business impact.


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