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 The Resilience of African Founders: Doing More with Less

Jon Lubwama

Startups & Venture Capital  Oct 28, 2023
The Resilience of African Founders: Doing More with Less

In the world of entrepreneurship, African founders are often overlooked, yet they are some of the most resilient and innovative entrepreneurs globally. They raise less capital than their Western counterparts but have to do more or have better metrics to even secure that funding. This is a testament to their tenacity, resourcefulness, and determination to succeed against all odds. This article will delve into the unique challenges African founders face, their resourcefulness in overcoming these hurdles, and the potential for growth in the African startup ecosystem.


Raising Capital: A Herculean Task


African founders face a significant challenge in raising capital. According to a report by Partech Africa, African tech startups raised $2.02 billion in equity funding in 2019, a significant increase from the previous year. However, this figure pales in comparison to the $136.5 billion raised by startups in the United States in the same year, according to data from Crunchbase.


This disparity in funding is not due to a lack of innovative ideas or potential for growth in Africa. Instead, it is often due to a lack of access to venture capital, a lack of understanding of the African market by foreign investors, and a lack of local investors willing to take risks on startups.


Despite these challenges, African founders often have to show better metrics than their Western counterparts to secure funding. They have to demonstrate a clear path to profitability, a scalable business model, and a significant market size. This often means that African startups have to bootstrap for longer, work harder to prove their business model, and be more creative in their approach to growth.


The Cost of Frontier Infrastructure


In addition to the challenge of raising capital, African founders also have to contend with the high cost of frontier infrastructure. Unlike in Western countries where basic infrastructure like electricity, internet, and roads are readily available, in many parts of Africa, these are not givens.


According to the World Bank, only 43% of the population in Sub-Saharan Africa has access to electricity, and only 28% have access to the internet. This means that African startups often have to invest in basic infrastructure, increasing their operating costs and reducing their profitability.


Furthermore, the lack of a well-developed logistics network in many African countries means that startups in sectors like e-commerce and food delivery have to build their own delivery networks. This is a significant cost that their Western counterparts do not have to bear.


The lack of a well-developed financial system also poses a challenge. Many Africans do not have access to traditional banking services, making it difficult for startups to access credit and for customers to make payments. This has led to the rise of fintech startups in Africa, which are creating innovative solutions to these challenges. However, these startups also have to bear the cost of developing these solutions.


Doing More with Less: The Resilience of African Founders


Despite these challenges, African founders are proving that they can do more with less. They are creating innovative solutions to local problems, leveraging technology to overcome infrastructure challenges, and showing remarkable resilience in the face of adversity.


For example, Nigerian fintech startup Paystack, which was acquired by Stripe for $200 million in 2020, built a payment gateway that allows businesses to accept payments from customers anywhere in the world. This was a significant achievement in a country where only 40% of the population has a bank account, according to data from the World Bank.


Similarly, Kenyan startup Twiga Foods has built a mobile-based supply platform for Africa's retail outlets, kiosks, and market stalls. By leveraging technology, Twiga Foods has been able to overcome the logistics challenges in Kenya and deliver fresh produce directly from farmers to retailers, reducing post-harvest losses and increasing farmers' incomes.


These examples show that despite the challenges they face, African founders are capable of building successful, scalable businesses. They are doing more with less, proving that they can compete on a global stage and that there is significant potential for growth in the African startup ecosystem.


The journey of an African founder is not an easy one. They face significant challenges in raising capital and have to contend with the high cost of frontier infrastructure. However, they are proving that they can overcome these challenges and build successful businesses.


The resilience, resourcefulness, and determination of African founders are a testament to their potential. With more access to capital, a better understanding of the African market by foreign investors, and more support from local governments, there is no doubt that the African startup ecosystem will continue to grow and thrive.


The story of African founders is one of doing more with less. It is a story of resilience and innovation. It is a story that deserves to be told and celebrated.


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