In #marketing, we obsess a lot about writing compelling copy.

However, it has been found that the following is to be true;

"What you want to say is far more important than how you say it".

For example,let's say you have Product A: an online course that teaches #web3 development.

If this course is offered for free and guarantees at least 50% of it's guarantes a job.

All you need to do is just say it!

The problem is most of you have products that don't offer much value,that's why you need a more persuasive or deceptive copy to gain traction.

#blockchain #ethereum #crypto