🚀 Bokra, an Egyptian startup, is set to transform wealth management in the MENA region with its unique platform offering goal-based investment and saving products through asset-backed securities.

Key Highlights:

• Personalized Financial Planning: Bokra’s app offers tailored financial and investment planning across various asset classes, helping users manage and grow their wealth.
• Innovative Features: The app includes a comprehensive questionnaire to match users with suitable portfolios and features like “scenario-playing” and a financial dashboard for tracking goals.
• Strong Financial Backing: Raised a US$4.6 million pre-seed round, led by DisrupTech Ventures and SS Capital, for launching the app and expanding operations.
• Swift Expansion Plans: After launching in Egypt, Bokra aims to quickly expand to Saudi Arabia and the UAE, with further plans to reach the entire GCC region.
• Commitment to Inclusivity: Founder and CEO Ayman El-Sawy emphasizes Bokra’s mission to empower individuals and SMEs by offering inclusive and socially responsible financial solutions.
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Detailed Summary:

Bokra, an Egyptian investtech startup, is preparing to launch its innovative wealth management platform, aiming to provide goal-based investment and saving products through asset-backed securities. Founded on the principles of inclusivity, transparency, and social responsibility, Bokra's app delivers personalized financial and investment planning tailored to individual risk appetites and financial goals.

Set to launch in the second quarter of this year, Bokra’s app features a comprehensive questionnaire that matches users with a portfolio of diversified instruments. It also includes tools like “scenario-playing” to project yields and a dashboard to help users stay on track with their financial objectives.

Backed by a substantial US$4.6 million pre-seed funding round from DisrupTech Ventures and SS Capital, Bokra plans to swiftly expand its operations to Saudi Arabia and the UAE post-launch. Founder and CEO Ayman El-Sawy highlights the startup’s dedication to helping individuals and SMEs achieve their financial goals through innovative, asset-backed investment solutions.

With its strong financial backing and commitment to providing scalable, daily-use financial products, Bokra is poised to make a significant impact on the MENA region's wealth management landscape.

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