TikTok Cuts Jobs in Africa Amid Global Layoffs
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#layoffs
🚨 TikTok has reduced its African workforce, impacting content operations, marketing, and safety teams in South Africa and Nigeria. This move is part of a broader global layoff strategy as the social media giant reassesses its operations worldwide.
In June 2024, TikTok laid off several employees across its African operations as part of a global restructuring effort. This follows initial cuts made in March and further layoffs in content operations, marketing, and trust and safety teams. Reports indicate that over half of TikTok's African team, based primarily in South Africa and Nigeria, were affected. Although the exact number of job cuts remains undisclosed, sources reveal that the African team originally had at least 100 members. Despite speculation that these layoffs were linked to regulatory pressures from the United States, a company executive clarified that the changes are part of routine business assessments. This significant layoff is one of the largest for TikTok, reflecting a trend seen in other tech giants like Meta and Microsoft, who have also scaled back their African teams.
Key Points:
- 🛑 June 2024 layoffs affected over half of TikTok's African team.
- 🌍 Cuts were made in content operations, marketing, and safety teams.
- 📉 The move is part of a broader global reassessment, not linked to US regulatory pressures.
- 📊 TikTok's African team had around 100 employees before the layoffs.
- 💼 Other tech giants like Meta and Microsoft are also reducing their African workforce.
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