YoLa Fresh: Revolutionizing Morocco's Fresh Produce Supply Chain with $7M Boost 🍅 💰 🇲🇦
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YoLa Fresh, likened to a "GrubMarket for Morocco," secures $7 million in funding to reshape the fresh produce supply chain, connecting farmers directly with retailers and leveraging technology to minimize waste and boost profits.
In Africa's evolving agricultural landscape, YoLa Fresh aims to bridge the gap between smallholder farmers and traditional retailers, starting with Morocco. Co-founders Youssef Mamou and Larbi Alaoui Belrhiti draw inspiration from successful agritech models globally to address the challenges of fragmented supply chains and inefficiencies in fresh produce distribution. With strong backing from investors, YoLa Fresh plans to scale its impact across Africa, revolutionizing the way food moves from farm to table. 🌱🚚
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